Christmas time is coming! Every year I try to shop with small businesses for presents for my family and friends. Christmas is always a critical time of year for small businesses, so here are my tips on how to support them over Christmas, and all year round, of course!
Buy from them
The simplest and most direct way to support small businesses is to buy from them rather than from big businesses that mass produce their goods. When you buy from a small business, an actual person does a little happy dance.
Store their business cards
When you get their business cards via an order or stalls, remember to keep their business cards safe so you can look them up whenever you need to buy gifts. I keep and organise all of the business cards I’ve picked up all these years and go through them every time I needed a gift. It certainly helps me to shop small rather than relying on the high street shops you see every day.
Retweet their tweets, share their Facebook page, regram their Instagram pictures and bring them up in your blog or better yet, when you see your friends. Keep them in the know that you are supporting them by tagging them and using their dedicated hashtag if there is any.
Share your purchases
Take pictures of your purchases from small businesses and share on them on social media. Word of mouth exposure on social media helps small businesses a lot, helping to build their brand and creating sales. Don’t forget to tag appropriately!
Let them know
A person (or a team) behind a small business sometimes needs encouragment and a boost of confidence, so show them that they are being acknowledged and loved. It doesn’t take long to pop them a short email expressing your love for their creations. You can even send them a quick tweet too! Don’t be shy – they will truly appreciate it.
Engage with them
Especially on Instagram, where engagement matters. If you can, comment and engage. Tag your friends you think will like the certain products. It is easy to forget that (I am guilty of this!) but try to quote retweet instead of just retweet, or do both! Facebook makes it difficult for small businesses to reach their audience so make efforts to visit their page and comment on their posts.
Do you have more tips? Share in the comments! I’d like to know your favourite small businesses too :)
Christmas is only a month away!
Obviously, I am a huge supporter of small businesses and I try to buy from them as much as I can for gifts or something for myself. Being a small business owner, I wholly understand how a purchase, even just a card, means so much to every single small business because basically, it helps us to live. But it is not all about small business owners. It is also the products you buy that are very special, one-of-a-kind and made with heaps of love. It is a win-win situation!
I have compiled a mini list of handy links on why you should buy from small businesses and how to support them:
It truly makes us happy when we receive a new order email – I’d spend a good amount of time carefully packing an order and make sure that it would make my customers smile. I bet you that I am not an only one that really enjoy packing orders, it is actually one of my best bits in running a business and I am eternally grateful for this, as well as the fact that your purchases, small or big, are helping my business to grow.
When I had my stall with The London Artisan, I made time to look around and discovered so many fantastic businesses! I bought gorgeous clay earrings by Grayjay, fun greeting cards and notebook (with screenprinted cover) by Anna Beam. I think I was particularly loving the salmon pink shade on that very day!
Please check out these amazing businesses too –
Storm In A Teacup
Kat B London
Rebecca Gladstone Jewellery
The Elephant’s Journey
Charles Of Lloyd
I am excited to announce my new and first stockist – Indiecana! It is a brand new online lifestyle boutique, launching just last month. It is run by the lovely Daisy and because she believes in supporting small businesses, she stocks their handmade products on her new shop.
I am thrilled that she chose my Flamingo (which is my bestselling design to date!), Buck, Mallard, Bowing Owl and Toucan. It is nice to see my products somewhere else and I am looking for more stockists so if you are one reading this and like my products, get in touch!
Check out the lovely handmade items she have got on her shop and listed below are some of my favourites:
It will make us very happy if you could support Indiecana by taking your time checking it out, spreading the word and follow this new online lifestyle boutique on Twitter and Instagram. Thank you!
In other news, I am having a stall in Camberwell Arts Christmas Market this Saturday! I will be selling both current and new prints as well as christmas cards, which to my delight is selling really well at the moment. If you are around, say hello and don’t worry if you don’t know sign language (new reader, I’m deaf and use sign language) because my mum and Aneurin will be around to interpret for me. I was considering to hire a BSL interpreter but since it costs money I thought I would first see how it goes with the help of my mum and Aneurin and whether I enjoy selling in a hearing environment. Wish me luck!
P.S. I am running a month long “get 1 A5 print get 1 free” over at my shop, starting today. Just add two prints of your choice in the basket and the price of one will be deducted automatically. Because it is CHRISTMAS and my BIRTHDAY this month!